The Complete Buyer’s Checklist for Ordering Video Brochures

Video brochures are powerful, premium tools that combine print and video into one unforgettable experience. Whether you’re a first-time buyer or looking to refine your next order, this checklist will help you avoid mistakes¹, stay within budget, and maximize impact.

Let’s break down everything you need to know before placing your order.

✅ 1. Define Your Purpose First

Before picking screen sizes or materials, ask yourself:
What’s the goal of this video brochure?

Are you:

• Launching a new product?
• Sending a personalized pitch to a client?
• Promoting your brand at a trade show?
• Re-engaging old leads?

Your use case affects everything—from content length to design tone to budget.

✅ 2. Choose the Right Screen Size

Here are the most common options and when to use them:

📌 Pro Tip: For high-end B2B or real estate, 7” or 10” IPS screens impress best.

✅ 3. Confirm Battery and Playback Time²

All CheerTrend video brochures support 2+ hours of continuous play, but heavier video files may drain faster.

Consider:

• Battery capacity (ranging from 300mAh to 2000mAh)
• Whether recipients will replay the video often
• Rechargeability (yes—all our models support USB charging)

✅ 4. Prepare Video Content Correctly

Video format tips:

• Use MP4 for best compatibility.
• Recommended resolution: match screen size for crisp display.
• Avoid ultra-heavy file sizes; keep files under 100MB where possible.

Need help? We can format your video professionally or upload it for you—especially useful for 2.4” models, which require specific conversion.

✅ 5. Customize the Printed Design³

From luxury leather covers to glossy card stocks, we offer:

• Hot stamping
• Embossing/debossing
• UV spot coating
• Full-color PANTONE printing

Upload your print-ready artwork or work with our in-house designers. Don’t forget to add:

• Brand logos
• Call-to-actions
• QR codes or contact info

✅ 6. Select Buttons and Features

Options include:

• Play/Pause
• Volume control
• Next/Previous video
• Multiple videos via chapter buttons
• Touchscreen interface (for premium models)

Ask yourself:

“Do I want my customer to interact, or just watch passively?”

✅ 7. Confirm Activation Type

Choose how the brochure turns on:

• Magnetic switch (auto-plays when opened)
• Light sensor
• Shadow sensor
• Manual ON/OFF switch

Automatic play = better first impressions.

✅ 8. Packaging & Delivery Details

Think beyond the brochure:

• Do you need custom printed boxes?
• Want to include USB charging cables?
• Sending internationally? Ask us about bulk shipping or gift box options.

✅ 9. Check MOQ & Lead Time

CheerTrend offers the industry’s most flexible ordering:

• ✅ Minimum order: just 1 unit
• ⚡ Fast production: 3–7 working days depending on quantity
• 🚚 Global shipping available

Perfect for pilot campaigns, small teams, or product testing.

✅ 10. Ask for Samples (if needed)

Still unsure? You can request a sample pack to:

• See screen clarity
• Touch the materials
• Test buttons and playback

This is especially useful if you’re pitching internally to stakeholders.

✅ Bonus: Plan Your Follow-Up Strategy

Your video brochure is a conversation starter, not the whole conversation. Pair it with:

• A follow-up email
• A calendar link for a demo call
• A second mailer with case studies or pricing

It’s not just about making an impression—it’s about closing the deal.

Conclusion

A great video brochure starts with great planning. Use this checklist as your go-to resource every time you order, whether it’s your first or your fiftieth.

By covering all the details—video, design, specs, packaging—you’ll deliver a tool that not only looks amazing but performs exceptionally in real business scenarios.

Want a Free Quote or Sample?

CheerTrend makes custom video brochures easy.
📩 Email us at Anna@cheertrend.com
🌐 Explore more at www.cheertrend.com